How a 90-second video changed Berlin's housing debate
A viral clip reframed rent control as a generational issue — and politicians are scrambling to respond.
Luca Brandt1 min read967 views
What Happened
A tenant advocacy group posted a 90-second walkthrough of a €1,400 studio in Neukölln that reached 4.2 million views in 48 hours. Two major parties shifted housing language in campaign materials within a week.
Why It Matters
Short-form video is replacing op-eds as the fastest path to policy salience in European cities.
Key Takeaway
Housing politics now moves at the speed of TikTok, not parliamentary calendars.